Boca Rosa Biography: Instagram, Tutorials, Parents, Age, Net Worth, Awards, Makeup, YouTube, Boyfriend
Bianca Andrade da Silva, better known as Boca Rosa, is a Brazilian digital influencer, entrepreneur, and beauty mogul who rose from Rio de Janeiro’s Maré favela to command nearly 20 million Instagram followers with her bold makeup tutorials, lifestyle vlogs, and unapologetic storytelling.
She bootstraps her empire from SENAC makeup classes into blockbuster brands like Boca Rosa Beauty and Boca Rosa Hair, partnering with giants such as Payot and Cadiveu while navigating Big Brother Brasil 20’s spotlight that tripled her sales overnight.
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Boca Rosa blends favela grit with global glamour, guesting on É de Casa, starring in her one-woman show, and launching the chatty Boca a Boca program after a YouTube hiatus.
Profile
- Full Name: Bianca Andrade da Silva
- Stage Name: Boca Rosa
- Born: 15 October 1994
- Age: 31 years old
- Birthplace: Maré, Rio de Janeiro, Brazil
- Nationality: Brazilian
- Occupation: Digital influencer, entrepreneur, creative director, YouTuber, presenter, actress, beauty brand founder
- Height: 1.70m
- Parents: Mônica Andrade, Mr. Andrade
- Siblings: Unknown
- Spouse: None
- Partner: Fred (ex)
- Children: Cris Andrade Nunes
- Relationship: Single
- Net Worth: $20 million
Early Life and Education
Bianca Andrade da Silva was born on October 15, 1994, in Maré, Rio de Janeiro, Brazil, to Mônica Andrade, a resilient single mother, and Mr. Andrade, whose real name is not publicly known. She might have had siblings but details about them are unknown.
She enrolled at SENAC for cosmetics training in her teens, mastering affordable dupes for luxury looks that spark her online fire. Bianca hustles a camera through odd jobs, launching YouTube at 16 with pink-lipstick hacks mimicking high-end trends.
No college degrees claim fame, but street smarts and favela hustle forge her edge. She is of Brazilian roots, though her religion is unknown.
Career
Bianca Andrade da Silva ignited her path in 2011 on Twitter and YouTube, dropping budget makeup tutorials from cramped Maré setups that hook teens craving glam on a dime.
She films raw GRWM sessions mimicking pricey pouts, climbing to thousands of views while juggling service jobs for gear upgrades.

Boca Rosa moniker sticks from her signature rosy lips, landing maquiadora gigs and a 2016 solo stage show spilling life stories. É de Casa column in 2017 marks TV entry, followed by Payot’s Boca Rosa Beauty collab in 2018 and Cadiveu hair line in 2019.
Big Brother Brasil 20 thrusts her mainstream in 2020, exiting mid-season yet tripling brand sales through house buzz. Early collabs build her as an accessible beauty voice, outpacing polished rivals with favela authenticity.
Andrade explodes post-BBB with Boca Rosa Beauty standalone launches, hitting multimillion reais in revenue via sold-out drops and pop-ups. She relocated to a São Paulo mansion, fueling 19 million Instagram @bianca followers with Disneyland vlogs, viral TikToks at 3.2 million, and YouTube millions on lifestyle deep dives.
Presenter roles on Amazon’s Soltos em Floripa alongside Pabllo Vittar and MC Carol amp exposure, while acting nods tease cinema. Key triumphs include brand independence from partners, sustained virality sans scandals, and TikTok’s 91.9 influence score on bold edits.
Growth surges through organic product plugs in dances and lives, cementing her as Brazil’s beauty empress bridging digital to retail dominance.
Bianca Andrade da Silva tours with high-production Boca a Boca episodes post-YouTube return, dissecting beauty biz and motherhood in episodes pulling loyal subs. Instagram reels integrate Boca Rosa seamlessly into beach makeovers and family hauls, racking 4 million-view virals weekly.

TikTok dominates Gen Z with 13+ fast-paced posts blending tutorials, lip-syncs, and son Cris cameos. Brand expansions hit haircare restocks and global shipping, while TV cameos evolve into hosting pilots.
She mentors via creator tips, shaping Brazil’s influencer wave with favela-to-fortune blueprints. Legacy shines in lipstick loyalty and empowerment anthems that outlive trends.
Social Media
- Instagram Handle: @bianca
- YouTube Handle: Boca Rosa
- TikTok Handle: @bocarosabeauty
- Twitter Handle: Unknown
Personal Life
Bianca Andrade da Silva couples with YouTuber Fred from Desimpedidos, welcoming son Cris on July 15, 2021, before an amicable split that keeps co-parenting smooth via shared reels.
She raises Cris amid launches, posting tender milestones from Maré visits to São Paulo playdates with Mônica’s guidance.
Filmography
- Boca Rosa (stage show, 2016)
- Soltos em Floripa (presenter, 2021)
- Boca a Boca (host, 2024)
Net Worth
Bianca Andrade da Silva has an estimated net worth of $20 million. Boca Rosa Beauty and Hair lines generate massive reais through direct sales, Payot collabs, and Cadiveu partnerships post-BBB sales boom.
Instagram @bianca sponsorships with 19 million followers command top promo fees in beauty and lifestyle. YouTube ad revenue from millions of tutorial views plus TikTok lives stack digital payouts.
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