Aleksandra Prijović Biography: Husband, Age, Son, Net Worth, Albums, Height, Songs, Tour

Aleksandra Živojinović, better known by as Aleksandra Prijović, is a Serbian pop-folk singer who rose to fame after finishing fourth in the 2012–13 season of Zvezde Granda.

Dubbed the “only folk diva of the new generation” by Index.hr, she has released three studio albums—Testament (2017), Zvuk tišine (2022), and the highly successful Devet života (2023)—and is celebrated for her powerful voice and emotional lyrics.

Her Od Istoka do Zapada tour broke records by selling out multiple consecutive concerts in major Balkan arenas, including five in Zagreb’s Arena and three in Sarajevo’s Zetra Olympic Hall, establishing her as a leading figure in the regional music scene.

Profile

• Full Name: Aleksandra Živojinović
• Stage Name: Aleksandra Prijović
• Born: 22 September, 1995
• Age: 29 years old
• Birthplace: Sombor, Federal Republic of Yugoslavia (now Serbia)
• Nationality: Serbian
• Occupation: Singer, Actress
• Height: 5’6″
• Parents: Borka Mihajlović, Nedeljko Prijović
• Siblings: None
• Spouse: Filip Živojinović (m. 2018–present)
• Children: Aleksandar Živojinović
• Relationship: Married
• Net Worth: $5 million

Early Life and Education

Aleksandra Prijović was born on September 22, 1995, in Sombor, Serbia, then part of the Federal Republic of Yugoslavia. At age three, following her parents’ divorce, she moved with her mother, Borka Mihajlović, to Beli Manastir, Croatia, and later to Bačka Topola, Serbia.

Showing a talent for singing from a young age, she performed at school events and local gatherings, though her ambition to become a professional singer led to ridicule from classmates. At 13, she recorded two songs, “Majko” and “Boli svaka tvoja reč,” for Mega Sound.

Details about her formal education are limited, as her focus shifted early to her music career. Her ethnicity is Serbian, and her religion is Orthodox Christian.

Career

Aleksandra Prijović began her career at 13, recording her first songs with Mega Sound. She gained prominence after placing fourth in the 2012–13 season of Zvezde Granda, signing with Grand Production. Her debut single, “Još večeras plakaću za tobom” (2013), was followed by a duet with Amar Jašarspahić, “Ma pusti ponos.”

Her 2015 single “Za nas kasno je” became one of the year’s biggest Balkan hits, amassing over 80 million YouTube views, while “Totalna anestezija” (2016) reached 66 million views. In October 2016, her song “Senke” set a Serbian record by hitting one million YouTube views in under 24 hours.

Her debut album, Testament (2017), featured the title track and hits like “Separe” (temporarily removed from YouTube for explicit content) and “Mesto zločina.” Critics noted similarities to turbo-folk icon Ceca Ražnatović. Collaborations with Aco Pejović (“Litar vina, litar krvi”) and Saša Matić (“Ko si ti,” 2018, with over 100 million views) further elevated her profile.

After a pregnancy-related break, she released “Neponovljivo” and “Bogata sirotinja” in 2019. Her second album, Zvuk tišine (2022), included hits like “Mars” and “Svetlo,” while Devet života (2023) featured “Dam Dam Dam” and “Psiho,” cementing her as a Balkan pop-folk powerhouse.

Prijović’s Od Istoka do Zapada tour, launched in September 2023 at Belgrade’s Štark Arena, set records with five sold-out shows in Zagreb’s Arena, three in Sarajevo’s Zetra Olympic Hall, and three in Niš’s Čair Sports Center, making her the first regional artist to achieve such feats. Her 2024 Chicago concert at Now Arena drew over 6,000 fans, the largest Balkan diaspora event of its kind.

She also appeared in the TV series Ubice mog oca and produced projects like Aleksandra Prijovic: Legitimno. With 422,000 YouTube subscribers and over 846 million views, she remains a dominant force in Balkan music.

Social Media

• Instagram Handle: @aleksandraprijovic
• Facebook Handle: Aleksandra Prijovic
• YouTube Channel: Aleksandra Prijovic

Personal Life

Aleksandra Prijović married Filip Živojinović, son of tennis player Slobodan Živojinović and stepson of turbo-folk star Lepa Brena, on June 21, 2018, in Belgrade. Their wedding, attended by 900 guests, was a high-profile event.

They welcomed their son, Aleksandar, on March 6, 2019. Prijović resides in Belgrade, balancing her career with motherhood. She maintains a relatively private personal life, though her connection to Lepa Brena has drawn media attention.

Discography

• Testament (2017)
• Zvuk tišine (2022)
• Devet života (2023)
• “Još večeras plakaću za tobom” (2013)
• “Za nas kasno je” (2015)
• “Totalna anestezija” (2016)
• “Senke” (2016)
• “Ko si ti” (with Saša Matić, 2018)
• “Neponovljivo” (2019)
• “Psiho” (2023)

Net Worth

Aleksandra Prijović has an estimated net worth of $5 million USD. Her wealth primarily comes from her music career, driven by album sales, digital streaming, and record-breaking concert tours like Od Istoka do Zapada.

High-profile performances, including sold-out shows in Belgrade, Zagreb, and Chicago, along with revenue from YouTube (over 846 million views) and endorsements, contribute significantly.