Jennie Sofie Biography: Beauty Blogging, YouTube, Instagram, Engagement, Fashion, Net Worth, Norwegian Influencer

Jennie Sofie Lie Pickles, widely known as Jennie Sofie, is a Norwegian beauty blogger, YouTuber, and social media influencer who rose to fame through her makeup tutorials, style tips, and food recommendations.

Since launching her blog in May 2013, she has built a strong online presence with over 270,000 Instagram followers and popular YouTube videos like “TULLETE FJORTISSMINKE” and “INNKJØPSVIDEO LONDON 2014.”

She has also designed a clothing collection and modeled for the fashion brand WOW. Recognized as one of Norway’s leading influencers, Jennie shares engaging lifestyle and beauty content across platforms including TikTok and co-hosts a podcast.

Profile

• Full Name: Jennie Sofie Lie Pickl
• Stage Name: Jennie Sofie
• Born: 8 January, 2001
• Age: 24 years old
• Birthplace: Nesodden, Norway
• Nationality: Norwegian
• Occupation: Norwegian beauty blogger, YouTuber, and social media influencer
• Height: 1.65 m
• Parent: Mr. and Mrs. Pickl
• Siblings: Unknown
• Partner: Tarjei Svalastog
• Children: Unknown
• Relationship: Engaged
• Net Worth: Unknown

Early Life And Education

Jennie Sofie Lie Pickl was born on January 8, 2001, in Nesodden, Norway. She was born to her parents, whose names have not been publicly disclosed and are commonly referred to as Mr. and Mrs. Pickl. While it is possible that she has siblings, specific information regarding them remains undisclosed.

Details about her educational background have not been made publicly available. Jennie Sofie is of Norwegian ethnicity, and her religious affiliation has not been confirmed.

Career

Jennie Sofie is known for her vibrant presence in the lifestyle and beauty space. She began her journey in May 2013 as a blogger and quickly expanded her reach across multiple platforms, including Instagram, YouTube, and TikTok. With over 270,000 Instagram followers, she captivates a young audience through makeup tutorials, fashion tips, travel stories, and cooking content, blending personal storytelling with brand partnerships to create engaging and authentic posts.

Her popularity grew with viral YouTube videos such as “TULLETE FJORTISSMINKE” and “INNKJØPSVIDEO LONDON 2014,” and she later collaborated with the fashion brand WOW to design her own clothing collection and model for their campaigns. Jennie’s influence extends beyond visual platforms; she also co-hosts a podcast, allowing her to connect with her audience on a more personal level and diversify her content portfolio.

This expansion has helped her remain relevant and deepen audience engagement in a highly competitive digital space.

By 2025, Jennie Sofie ranked among Norway’s top 20 beauty and fashion influencers, recognized for her authenticity and ability to seamlessly merge lifestyle content with beauty trends. Her consistent, relatable style and thoughtful brand collaborations have earned her a loyal following and solidified her status as a trusted voice in the influencer industry.

Social Media

• Instagram handle: @jenniesofie
• TikTok handle: @jenniessofie

Personal Life

Jennie Sofie Lie Pickl is engaged to professional dancer Tarjei Svalastog, with the couple announcing their engagement in the summer of 2024 after dating since 2020. They plan to marry in 2026 and have been actively preparing for the wedding, with Jennie sharing personal touches.

Net Worth

Jennie Sofie’s net worth primarily stems from her work as a beauty blogger, YouTuber, and social media influencer. She earns through brand partnerships, sponsored content, and her presence on platforms like Instagram, TikTok, and her podcast, establishing her as a leading figure in Norway’s influencer scene.