Noor de Groot Biography: Age, Career, Net Worth, Boyfriend, Instagram, Ethnicity, Parents

Noor de Groot is a talented Dutch influencer, fashion blogger, content creator, and entrepreneur widely recognized for her engaging lifestyle, travel, family, and fashion content under the brand name Queen of Jet Lags.

Beginning her journey as a blogger in 2013, she has grown into a prominent online figure with significant collaborations in the luxury fashion sector. Her content balances aspirational travel and fashion insights with everyday life moments, making her a relatable and influential personality in the digital and lifestyle space.

Profile

• Full Name: Eleonore Margreta “Noor” de Groot
• Stage Name: Noor de Groot
• Born: May 13, 1987
• Age: 38 years old
• Birthplace: Leiden, South Holland, Netherlands
• Nationality: Dutch
• Ethnicity: Caucasian
• Occupation: Influencer, Fashion Blogger, YouTuber, Entrepreneur, Content Creator
• Height: 5 feet 7 inches (1.70 m)
• Religion: Christianity
• Parents: Mr. and Mrs. de Groot
• Siblings: Unknown
• Spouse: Sander
• Children: Olivia de Groot
• Relationship: Dating
• Net Worth: $3 million USD

Early Life and Education

Noor de Groot was born on May 13, 1987, in Leiden, Netherlands. Raised in a supportive environment in Leiden, she developed an early interest in travel, culture, and creative expression. She pursued higher education at the Reinwardt Academie, where she studied museology, focusing on museum studies and cultural heritage.

This background influenced her appreciation for art, history, and storytelling, which later shaped her content style. Details about her family background remain mostly private. Her ethnicity is Caucasian. Her religion is Christianity.

Career

Noor de Groot first rose to prominence by launching her blog Queen of Jet Lags in 2013, a name inspired by her frequent travels with her then-boyfriend. What began as a personal project sharing fashion, beauty, and lifestyle tips quickly expanded to Instagram and YouTube, where she posts vlogs about daily life, family moments, travel adventures, and stylish outfits.

By 2018, she had around 600,000 Instagram followers and 100,000 YouTube subscribers, and, in recent years, her Instagram following has reached approximately 648,000, with steady YouTube engagement.

She has collaborated with major luxury brands such as Louis Vuitton, Dior, Prada, and Fendi, appearing in editorials and events. In 2018, she launched her own accessory brand, Somewhere Someday. She has graced covers of magazines like Glamour, Grazia, and CosmoGirl!, and made a cameo appearance as herself in the film First Kiss.

Her content emphasizes authentic experiences, including motherhood and conscious fashion choices. She continues to produce vlogs and posts that connect with audiences through relatable, high-quality lifestyle inspiration.

Awards and Nominations

• Bloglovin’ Award 2015: Best Lifestyle Blog
• Zalando Blogger Award 2015: Best Fashion Blog

Social Media

• Instagram Handle: @queenofjetlags
• YouTube handle: Queen of Jetlags

Personal Life

Noor de Groot, 38, is a talented influencer, fashion blogger, YouTuber, and entrepreneur. She has been in a long-term relationship with her partner Sander Kleinenberg, with whom she shares family life and travels. They have one daughter, Olivia de Groot, born around 2019-2020.

Noor keeps her private life balanced with her public career, often featuring family moments in her content while maintaining boundaries. She enjoys photography, reading, and sustainable fashion, and leads a life centered on creativity, motherhood, and global exploration.

Net Worth

Noor de Groot is a talented influencer, fashion blogger, YouTuber, and entrepreneur. Net worth is estimated at $3 million USD. Her income primarily comes from brand collaborations with luxury houses, her accessory line, sponsored content, YouTube monetization, magazine features, and entrepreneurial ventures in fashion and lifestyle.

Filmography

• First Kiss (2018) – cameo as herself