Dunja Jovanic Biography: Instagram, Age, Net Worth, YouTube, Spouse, Nationality, Height

Dunja Jovanić is a proud Bosnian fashion blogger and influencer who has taken the world by storm with her stylish blog, I’m Fashion Babe.

With her bold sense of style and creative flair, she has built a massive following, inspiring fans across Bosnia and beyond.

Starting her blog in 2012, Dunja quickly became a star in the fashion world, sharing tips on makeup, outfits, and healthy living.

Profile

• Full Name: Dunja Jovanić
• Stage Name: Dunja Jovanić
• Born: December 9, 1989
• Age: 35 years old
• Birthplace: Sarajevo, Bosnia and Herzegovina
• Nationality: Bosnian
• Occupation: Fashion Blogger, YouTuber, Social Media Influencer, Entrepreneur
• Height: 165 cm
• Religion: Unknown
• Parents: Mr. and Mrs. Jovanić
• Siblings: Unknown
• Spouse: Not Married
• Children: None
• Relationship: Single
• Net Worth: $1 Million to $5 Million

Early Life & Education

Dunja Jovanić was born on December 9, 1989, in Sarajevo, Bosnia and Herzegovina.

Raised by her parents, Mr. and Mrs. Jovanić, Dunja grew up with a strong Bosnian identity, shaped by the culture and resilience of her homeland.

While her religion isn’t publicly shared, Christianity is common in the region, so she was likely raised in that faith.

Not much is known about her siblings or early childhood, but Dunja’s love for beauty and creativity was evident from an early age.

Growing up in the 1990s, a challenging time for Bosnia, she learned to stay strong and dream big, values that fuel her success today. Her curious and artistic nature led her to explore fashion and share her passion with the world.

Dunja studied economics at a university in Bosnia and Herzegovina, likely in Sarajevo, before switching to fashion blogging.

Her time as an economist gave her a sharp mind for business, which she later used to build her brand and launch BÉBÉ by Dunja Jovanić.

Specific details about her school or graduation year aren’t public, but her education helped her manage her growing career smartly.

Career

Dunja Jovanić started her blog, I’m Fashion Babe, in 2012, sharing her unique style that avoids trendy pieces like leather pants worn by everyone else.

By 2015, she was a standout on Wannabe Blogger Show’s second season, showing her knack for simple, clean looks.

Her Instagram account grew to over 364,000 followers by 2025, featuring fashion, makeup, and lifestyle posts that celebrate Bosnian beauty and beyond.

She also creates makeup vlogs for Maybelline NY Serbia’s YouTube channel, which has over 179,000 subscribers, teaching fans how to achieve a glowing look.

Dunja founded her clothing brand, BÉBÉ by Dunja Jovanić, proving she’s not just a blogger but a true entrepreneur.

In 2019, she sparked talk with a swimsuit photo, promoting body positivity and her #raketadoleta hashtag to inspire healthy living.

Despite a tough 2024, where she felt her work “ate” her, Dunja’s grit and Bosnian pride keep her pushing forward, making her a role model for young creators.

Social Media

• Instagram handle: @imfashionbabe
• YouTube channel: Dunja Jovanic

Personal Life

At 35, Dunja Jovanić leads a vibrant life, splitting her time between Sarajevo and her travels, including her 2017 trip to Brijuni National Park.

Standing at 165 cm, she carries herself with confidence, proud of her legs, chest, and stomach, which she attributes to years of regular exercise and a healthy diet.

She’s single, keeping her love life private, as noted in 2019 sources. Dunja’s beloved dog, Baby the Westie, is her loyal companion, often featured in her posts.

Net Worth

Dunja Jovanić’s estimated net worth is between $1 million and $5 million.

Her income comes from her blog, YouTube vlogs, Instagram sponsorships, and her clothing brand, BÉBÉ by Dunja Jovanić.

Brand deals with companies like Maybelline NY Serbia, and her entrepreneurial spirit has built her wealth, reflecting her hard work and Bosnian drive.