Ewa Grzelakowska-Kostoglu Bio: Ethnicity, Awards, Net Worth, YouTube, Husband, Makeup Designs, Age

Ewa Grzelakowska-Kostoglu, known professionally as Red Lipstick Monster, is a Polish makeup artist and cosmetologist who creates YouTube tutorials on skincare and cosmetics.

She launched her channel in 2012 and quickly gained over 1.4 million subscribers, becoming the first Polish woman to reach one million followers by focusing on practical advice rather than trends.

Profile

• Full Name: Ewa Grzelakowska-Kostoglu
• Stage Name: Red Lipstick Monster
• Born: 3, February 1986
• Age: 39 years old
• Birthplace: Elbląg, Poland
• Nationality: Polish
• Occupation: Makeup Artist, Cosmetologist, YouTuber
• Height: 1.75m
• Parents: Unknown
• Siblings: Unknown
• Spouse: Wojciech Kostoglu (m. 2012)
• Children: None
• Relationship: Married
• Net Worth: $2 million

Early Life and Education

Ewa Grzelakowska-Kostoglu was born on February 3, 1986, in Elbląg, a port city in northern Poland. Her parents’ names have never been disclosed in public forums, and details on siblings are equally absent.

She briefly enrolled in English philology at the State University of Applied Sciences in Elbląg in 2005 but dropped out after a year to pursue piercing as a professional in her hometown before heading to Wrocław for more formal training.

There, she studied cosmetology at the University of Physiotherapy, graduating with honors, and later earned a pedagogy degree from the University of Wrocław, also with distinction, equipping her with the tools to teach beauty as both craft and empowerment. She is of Polish ethnicity, and her religious background is unknown.

Career

Ewa Grzelakowska-Kostoglu stepped into the spotlight in June 2012 by launching her YouTube channel on her 26th birthday, inspired by English-speaking vloggers and a desire to fill a void in accessible Polish beauty education.

Starting with simple tutorials filmed in her modest setup—often featuring her signature red lipstick as a bold motif—she focused on affordable techniques, product breakdowns, and honest reviews that resonated with women tired of glossy ads.

Early uploads, like basic contouring guides, garnered modest views at first, but her warm delivery and emphasis on inclusivity sparked shares in online forums, leading to a pivotal invite from YouTube’s headquarters in London just three months in for creator training.

That momentum carried her to 100,000 subscribers by 2014, all while she juggled cosmetology gigs and piercing work to fund better lighting and a dedicated space.

Her ascent accelerated in 2015 with the release of her debut book, Red Lipstick Monster: Tajniki Makijażu, a comprehensive guide that flew off shelves as an Empik bestseller and cemented her as a thought leader, followed by Tajniki DIY in 2016 and a third on body-positive routines.

Hitting one million subscribers in 2017 made her a pioneer, unlocking brand partnerships with the likes of L’Oréal and Sephora, while she co-founded RLM S.C. with her husband to handle endorsements and content production.

Transitions into podcasts and live events, like charity auctions for the Great Orchestra of Christmas Charity, broadened her impact, blending education with social good and drawing in a diverse audience beyond teens to professionals seeking quick, empowering routines.

Grzelakowska-Kostoglu channels her platform into ongoing series on skincare science and mental health in beauty, with recent launches teasing her own cosmetics line that promises clean, customizable formulas rooted in her cosmetology roots.

Collaborations with fellow creators and appearances on TV panels keep her voice central in Poland’s wellness discourse, while her e-books on intuitive eating extend the conversation to holistic self-care.

Through it all, she mentors emerging artists via workshops, fostering a legacy of confidence-building content that transforms mirrors into tools for unapologetic self-love.

Social Media

• Instagram Handle: @redlipstickmonster
• TikTok Handle: @red.lipstick.monster
• YouTube Handle: @RedLipstickMonster

Personal Life

Ewa Grzelakowska-Kostoglu tied the knot with filmmaker and operator Wojciech Kostoglu in the summer of 2012, a partnership that blends romance with collaboration.

The couple shares no children, a choice they’ve framed in interviews as prioritizing their shared passions over parenthood, allowing space for travels to beauty expos in Paris and quiet hikes in the Tatra Mountains.

Net Worth

Ewa Grzelakowska-Kostoglu carries an estimated net worth of $2 million, drawn heavily from YouTube ad revenue and memberships across her 1.4 million subscribers that yield roughly $10,000 monthly, augmented by TikTok sponsorships and Instagram Reels deals with beauty giants.