Amena Khan Biography: Brands, Net Worth, Age, Parents, Height, Ethnicity, Siblings, Children, Husband 

Amena Khan is a British model, fashion designer, entrepreneur, and social media influencer known for her pioneering role in promoting diversity in the beauty and fashion industries.

She gained international recognition in 2018 as the first hijab-wearing model in a L’Oréal Paris haircare campaign, a milestone for inclusive representation.

Founder of the fashion brand Pearl Daisy and co-founder of Ardere Cosmetics, Khan has established a substantial online presence through her beauty and lifestyle content, advocating for Muslim women and challenging traditional stereotypes.

Profile

• Full Name: Amena Khan
• Stage Name: Amena Khan
• Born: 17 November 1983
• Age: 41 years old
• Birthplace: Leicester, England
• Nationality: British
• Occupation: Model, Fashion Designer, Entrepreneur, Social Media Influencer
• Height: 5’7″
• Parents: Mr. and Mrs. Khan
• Siblings: Zainab Khan, Maimuna “Mai” Khan, Umaima Khan
• Spouse: Osaama Khamkar (m. 2006)
• Children: 2
• Relationship: Married
• Net Worth: $1.5 million USD

Early Life and Education

Amena Khan was born on 17 November 1983, in Leicester, England, to Indian parents of Hyderabadi Muslim descent. Raised in a traditional Muslim household alongside her sisters Zainab, Maimuna, and Umaima, she did not wear a hijab until her early twenties, a decision she made at 22 to align with her cultural and personal identity.

Details about her formal education are limited, but she has mentioned attending university, where her passion for beauty and fashion developed. Her British-Indian heritage.

Career

Amena Khan began her career in 2009 by founding Pearl Daisy, initially a hijab brand featuring the innovative “Hoojab” (a hijab with a built-in hood for easier styling). The brand expanded into a fashion boutique with a clothing line in 2018.

In 2015, she co-founded Ardere Cosmetics, a cruelty-free makeup brand tailored for darker skin tones, and launched Lashionery, a false eyelash line. Her beauty blog and YouTube channel, started in 2011, gained traction for tutorials and lifestyle content, amassing over 700,000 Instagram followers and 500,000 YouTube subscribers by 2019.

She was featured in Elle (2017) as one of four Muslim beauty influencers, discussing her fight against stereotypes. In 2018, Khan made history as the first hijab-wearing model in L’Oréal Paris UK’s Elvive haircare campaign, shot by Rankin, alongside ambassadors like Cheryl Tweedy.

Her role aimed to challenge the misconception that women who cover their hair don’t care for it. Still, she stepped down after a week due to backlash over 2014 tweets criticising Israel’s actions in Gaza, which she later apologised for, citing their misalignment with her message of harmony.

In 2018, she collaborated with Sabyasachi Mukherjee for a wedding lookbook, styling saris and anarkalis with Pearl Daisy hijabs, earning praise from Elle India. By 2019, Khan became a Bumble Bizz Ambassador, hosting workshops to empower Muslim and South Asian businesswomen.

In 2020, she launched the Thrive podcast on Spotify and iTunes, featuring solo and guest episodes on lifestyle and empowerment. That year, she announced her decision to stop wearing a hijab, citing personal authenticity, a choice that sparked debate but was framed as her own.

As of 2025, Khan continues to create content, focusing on beauty, fashion, and mental health, with partnerships such as Look Fantastic, and plans to expand Ardere Cosmetics and her podcast, while maintaining her role as an advocate for diversity and inclusion.

Social Media

• Instagram Handle: @amenaofficial
• Facebook Handle: Amena Official
• Twitter Handle: @amenaofficial
• YouTube Handle: @AmenaKin

Personal Life

Amena Khan is married to Osaama Khamkar, whom she wed in 2006. They have two children: a son born in May 2009 and a daughter born in March 2011. Based in Leicester, she enjoys family life, often sharing glimpses of her home, like a Harry Potter-themed room makeover for her daughter in 2019.

Net Worth

Amena Khan has an estimated net worth of $1.5 million USD. Her income derives from her fashion brand Pearl Daisy, Ardere Cosmetics, and Lashionery, as well as her YouTube channel and Instagram sponsorships with brands like Look Fantastic. Her brief L’Oréal campaign, speaking engagements, and appearances on the Thrive podcast contribute to her earnings.