Ify Yvonne Biography: Children, Ethnicity, Parents, Net Worth, Age, YouTube, Husband

Ify Yvonne Madu, also known as Ify Yvonne, is a Nigerian-American pharmacist, lifestyle and beauty vlogger, entrepreneur, and content creator known for her relatable videos on motherhood, Nigerian culture, beauty routines, fashion, and balancing career with family life.

She runs a popular YouTube channel with makeup tutorials, vlogs, and mompreneur advice, while owning an African hair and fashion boutique called Nkeoma by Ivy Livy.

Quick Facts

• Full Name: Ify Yvonne Madu
• Stage Name: Ify Yvonne
• Born: 8 April 1988
• Age: 38 years old
• Birthplace: Ohio, United States
• Nationality: Nigerian-American
• Occupation: Pharmacist, Lifestyle and Beauty Vlogger, Entrepreneur, Influencer
• Height: 5’6″ (1.68 m)
• Parents: Mr. and Mrs. Madu
• Siblings: Junior, Nky
• Spouse: Chris Madu (m. 2017)
• Children: 2
• Relationship: Married
• Net Worth: $1 million

Early Life and Education

Ify Yvonne Madu was born on April 8, 1988, in Ohio, United States. She grew up in a Nigerian-Igbo family, with her parents Mr. and Mrs. Madu supporting her ambitions. Siblings include her brother Junior and younger sister Nky.

She earned a Doctorate in Pharmacy from Duquesne University, graduating in 2012. She is of Nigerian-Igbo descent, and practices Christianity as her religion.

Career

Ify Yvonne started her online presence by launching her YouTube channel in August 2007, initially sharing beauty content like makeup tutorials and fashion advice.

As a licensed pharmacist working in the field, she began incorporating lifestyle vlogs that highlighted her Nigerian roots, daily routines, and personal growth.

Early recognition came from her relatable style and cultural insights, which helped her gain subscribers and build a community around authentic Nigerian-American experiences.

She expanded her influence by launching her business Nkeoma by Ivy Livy, an online boutique specializing in African hair extensions and fashion, while continuing to create content on motherhood after welcoming her children.

Her videos often cover topics like parenting tips, travel, business launches, and work-life balance, earning features in Forbes for her portfolio career approach.

She also hosted retreats and shared entrepreneurial advice, growing her brand through collaborations and consistent engagement.

Ify Yvonne maintains a strong online presence with regular vlogs on family life, business updates, and personal milestones, alongside her pharmacy role and boutique operations.

Her content celebrates Nigerian culture, inspires other moms and entrepreneurs, and reflects steady growth in reach and impact within the lifestyle influencer space.

Social Media

• Instagram Handle: @naijagoddess
• Facebook Handle: Ify Yvonne
• Twitter Handle: @TheNaijaGoddess
• YouTube Channel: Ify Yvonne

Personal Life

Ify Yvonne Madu married Chris Madu in 2017, and they have two children: son Kamsisochi Christoph (born September 21, 2019) and a daughter.

She frequently shares family moments on her platforms, emphasizing faith, routines, and the joys and challenges of motherhood while juggling her professional life.

Known for her grounded and intentional approach, she prioritizes family time, self-care, and cultural pride in her daily life.

Net Worth

Ify Yvonne Madu has an estimated net worth of $1 million. Her primary sources of income include her career as a pharmacist, revenue from her YouTube channel through ads and sponsorships, sales from her Nkeoma by Ivy Livy boutique, brand partnerships featured in major publications, and income from retreats, speaking, and influencer collaborations in the lifestyle and beauty space.